Shanghai Saychum Gift Co.,Ltd

Shanghai Saychum Gift Co.,Ltd

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How to Operate a Promotional Products Business

 How to Operate a Promotional Products Business
 
 
Promotional products include logo apparel, mugs, mouse pads, pens and other items.
If you are thinking of entering the growing promotional products industry, there are several ieal choices for the small business entrepreneur. You can manufacture inexpensive items for sale to distributors that supply corporations, schools, clubs, political campaigns and individuals; become a distributor of products such as logo clothing and promotional accessories; or become an imprinter of T-shirts, mugs, award plaques or other memorabilia for your book of local customers. Promotional products are important parts of business today. According to a study by PPAI (Promotional Products Association International) 75 percent of visitors at trade show booths walk away with a positive impression of the exhibiting company if it gives out promotional gifts.
 
 
Step 1
Establish a manufacturing shop. Most manufacturers have their T-shirts made in Bangladesh, Vietnam or China because of lower production costs. Items such as mugs, caps or bags also are made overseas. If you are planning to manufacture the products yourself, check with local environmental and zoning authorities to make sure the items can be manufactured out of your home or workplace, and learn what chemicals are restricted for environmental concerns.
 
Step 2
Join the Promotional Products Association International (PPAI), because few distributors will buy your products unless you are a member of that association.
 
Step 3
Build a sales force through independent sales reps who will promote your products to distributors. They can be found through online employment sites that specialize in sales personnel.

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